<aside> ⭐ We're eliminating the world's seafood waste by creating transparency and certainty for industry players.
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Seafood is like a 140,000-seat stadium full of people. Each person represents a business. The people only have one-to-one communication methods — phone, fax, email, and WhatsApp. You’re only able to sell to the people you can shake hands with — approximately 20. This means that if you want to sell to someone on the other side of the stadium, the fish will need to pass through 7-10 people to get there.
This increases the price and reduces the freshness.
The Rooser marketplace connects suppliers and buyers across Europe, cutting out unnecessary middlemen and shortening the process from catch to consumer.
By connecting seafood producers and primary processors directly with wholesale buyers across a larger network, we can create a fairer market, and provide greater certainty and transparency to help experts act with confidence, every time. Through doing this, we can increase the shelf life of seafood and reduce waste.
It’s a win-win!
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